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Hawaii Five-0 Ratings Hit All Time Low

Okay Hawaii Five-0 fans, we’ve realized there’s a need for keeping you in the loop, especially when it comes to the weekly overall ratings and top news surrounding your favorite program. And as a devoted follower of the show, we’re giving you the inside scoop and analysis on Hawaii Five-0 ratings every week, so you can be on top of the latest news developing in the Five-0 world. We’ll be analyzing the ratings on a weekly basis; posting, tweeting, and emailing what we discover and sending you the latest on Hawaii Five-0 reports. Tune in here every week for your complete breakdown of Five-0 television ratings, because we’re delivering it straight to you thanks to our friend and H50 fan Stephanie Sigafoos.

Surrounding the hubbub of the third consecutive Sunset on the Beach event on Oahu and the nationwide Season 3 premiere of Hawaii Five-0, spirits of some fans were dampened a bit with the release of the overnight ratings the following morning. Not only did Five-0 premiere to an all-time low, it struggled to a 1.9 adults 18-49 rating (down sharply from last year’s 3.4) against original scripted fare on NBC and ABC.

Had Hawaii Five-0 fans all run off to join NBC’s Revolution? No need to hit the panic button just yet. This week’s installment of Five-0 rebounded 6% in the demo up against the J.J. Abrams drama, though both shows lost a chunk of overall viewers (Five-0 finished at 7.95 million while Revolution pulled in 8.32). Meanwhile, over on ABC, Castle limped to a 1.9 adults but ranked in 10.35 million views, thanks to the culmination of four season of will-they-or-won’t-they for Caskett fans.

In case you haven’t noticed, competition is tough this season for Hawaii Five-0. Used to leading its time slot for the better part of two seasons, the 10 o’clock hour is now a free-for-all of post-apocalyptic chaos and bedroom shenanigans sprinkled with a dash of Shelburne and chased with the tears of Chin Ho Kelly. Add in competition from Monday night Football and a few other factors, and Five-0 will be facing an uphill battle all season to stay in the ratings race.

Now, before it sounds like we’re sounding the alarm, a few things to keep in mind:

– A 6% increase is a win for Week 2. Nobody wants to see that 18-49 number tick in the other direction.

– The CBS lineup has been down across the board. This week How I Met Your Mother dropped 11%, Partners plunged 13%, and 2 Broke Girls and Mike & Molly each dropped off 8%.

– Of the Monday lineup, only Five-0 went up week-to-week. (Again, you take a win where you can get it)

– ABC and NBC get a significant bump into the 10pm hour in overall viewers thanks to Dancing With the Stars and The Voice, respectively.

– Five-0 received a significant bump in the Live+3 ratings in Week 1, moving the 18-49 demo to a healthier 2.6.

Final thoughts: As a fan, am I disappointed with the early numbers for Season 3 of Hawaii Five-0? You bet. But the TV landscape is in the midst of change on how and when people are viewing first-run programs, and that also factors in. I’ll talk about that a little next week, plus more on what could be causing Season 3’s ratings slide.

Stay tuned Hawaii Five-0 diehards, because Hawaii Aloha Travel is providing you with the latest in news and ratings on your favorite television show! Check us out next week for another analysis on Hawaii Five-0 ratings, and feel free to give us your input. We’d love to hear from you!

Posted by: Bruce Fisher on Oct 2, 2012